The Linguist

The Linguist 61-Winter2022

The Linguist is a languages magazine for professional linguists, translators, interpreters, language professionals, language teachers, trainers, students and academics with articles on translation, interpreting, business, government, technology

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22 The Linguist Vol/61 No/5 thelinguist.uberflip.com FEATURES In their mother tongue, they know that an emphasis on a certain phrase indicates not horror, as may appear at first, but surprise. So having only computing specialists on the team is not sufficient; it is vital to utilise professionals who operate in multiple languages and have a developed understanding of cross- cultural communication. Conversational technologies Any device or product that uses conversational technology requires experts with an understanding of the human conversations that the AI is trying to replicate. Machine learning has not yet been able to fully grasp lexical or conversational ambiguity in natural language input, but professionals with a background in theoretical linguistics can apply their knowledge of theories to help the computers deal with this. Consider Grice's cooperative principle, which states that we can achieve mutual conversational ends by abiding by the maxims of quantity (provide just enough information), quality (provide only true information), relation (provide relevant information) and manner (organise the information in a clear and orderly way). 3 This principle can tell the AI how it should analyse written or spoken language input from humans, improving its ability to process user queries and derive the exact problem to be solved. Knowing that these are the rules that humans expect from conversations makes it easier to program natural-sounding, logical responses. This is the job of conversational designers, who produce a workflow for products such as chatbots and voice assistants, considering both the needs of the user and the limitations of the technology. People who work in multiple languages have a rare ability to understand conversations on a technical level. They already play a crucial role in AI, for both ASR and conversational technologies. The field of computational linguistics is rapidly growing, and is now offered as an undergraduate and a postgraduate degree at some universities. The opportunities for professional linguists are increasing. If you're looking to diversify, engagement with the industry is a good place to start. Not every role demands technical programming knowledge, but for those looking to gain these skills, websites such as Udemy and Coursera provide beginner courses (search for 'natural language processing', 'computational linguistics' or 'conversational AI'). You can also read newsletters such as Medium's 'Conversational AI', 4 complete courses such as Women in Voice's 'Career Accelerator' (which is open to anyone), and network at conferences like VOICE (voicesummit.ai). The novelty of the field means there is not yet a standard UK qualification. But as AI technologies become ever more present in our lives, it is time for linguists to grasp the opportunities available in this exciting field. Notes 1 Albudoor, N and Peña, E D (2022) 'Identifying Language Disorder in Bilingual Children Using Automatic Speech Recognition'. In Journal of Speech, Language, and Hearing Research 65,7 2 Saito, K et al (2022) 'Automated Assessment of Second Language Comprehensibility: Review, training, validation, and generalization studies'. In Studies in Second Language Acquisition, March 2022, 1-30 3 Grice, P (1975) 'Logic and conversation'. In Cole, P and Morgan, J Syntax and semantics, New York: Academic Press, 3, 41-58 4 tinyurl.com/MediumNews EXCITING OPPORTUNITIES Working with speech recognition software © SHUTTERSTOCK

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